Raffles Milano Istituto Moda e Design
VSD
RM服装与设计学院硕士课程

视觉设计

关于交换
收获丰富的十个月。十家业内知名机构将轮流为学生上课,每个机构与学生共处一个月的时间。在这十个月内,学生可以与十位大师面对面交流,从实践中得到宝贵的学习机会。Raffles Milano的硕士课程:终于有人将它推出了。
课程长度
10个月
小时
820
开始时间
11月份
语言
英语

课程负责人

Francesco Cavalli
创意总监
Francesco Cavalli作为创意总监和战略设计师,在视觉传达领域已积累了20多年的经验。他在米兰生活和工作,且在米兰理工学习城市规划时,与Bruno Genovese,David Pasquali和Andrea Braccaloni一起创办了Leftloft设计工作室。自1997年以来,该公司已为意大利和国外的客户设计了900多个项目。从企业形象,到出版业,再到活动策划:他曾在Moleskine,Documenta,FC Internazionale,Milan Triennale,Cassina,Colmar和Subito等多家公司任职。他于2009年暂时离开米兰,在纽约开设了一家分公司。多年来,他通过平面设计协会以及在米兰理工大学设计学院和其他学校的授课,将他的专业工作与推广设计文化所相结合。 他于2015年创立了Luft,也就是Leftloft的研究智囊团,一个专门为了讨论当代设计的应用和意义而诞生的研讨会,且会不定期组织各种多学科讨论活动。

为什么?

如果世界的地理位置是由相互通信的船只组成的,那么我们需要哪些工具来确保我们的信息不会偏离轨道?视觉设计是那些开发主要信息流和内容的人所修的学科。每个符号后面都有一个反应。每向前一步,都会有一笔交易或一个交换,重要的是迈出的每一步都是具有建设性的,正确且有趣的。

职业机会

视觉设计师可以在任何需要为公众传达信息的企业里找到工作机会,比如出版业,生产业和创业公司。他也可以从事自由职业者,为传达设计行业服务,或者应聘各大平面设计,品牌设计,广告设计,数码设计和服务设计等公司或工作室。从ATM用户界面到电视节目积分,从饼干包装到超速罚款单,从我们阅读的报纸到我们参加的活动,我们穿的袜子:其实整个世界都是视觉设计师发挥的舞台。

课程为谁而设

该课程是为本科毕业生,或者已经在平面设计,图像,传达,产品和出版等领域累积过一些专业工作经验的人而设,同时也面向所有想在传达行业发展个人职业生涯或觉得学习传达有助于个人成长的人而设。该硕士课程也同时面向那些觉得细节决定一切,且认为好的传达应被赋予情感,创意,艺术和策略的人。

课程设置

共同工作和思考:学生们在创造的同时,可以发展个人的构图,绘画,排版和摄影等技能,同时学习数据展示和原型制作的基础,了解如何为创意赋予形状。与此同时,学生们也将尝试不同的研究方式,了解问题本质,尝试创新的解决方案。他们的项目将覆盖一系列的领域,包括图像和文化传播,商业和出版传播,为实际和数码应用设计相关的产品。

课程内容

-研究

-艺术指导

-品牌

-出版

-排版和图标

-数据显示

-引导和标识

-数码和用户界面设计

-概念生成

-综合图文设计/传达设计

年度最佳学生

RM会在每学年结束时给每个专业的年度最佳学生颁发奖项。 学生的学术成绩由内部教授委员会进行考核,而作品集则被匿名交给外部专业评审团进行筛选。如果一个班级由20位学生组成,其中被内部和外部评委同时评选为年度最佳的学生,不仅可得到RM的官方认证,同时也可享受该年学费全额报销的优惠政策。

支持

为了让我们的教学模式更加的丰富且有效,课程将由以下两大类老师为学生展现:

AIAP
Associazione italiana design della comunicazione visiva

项目老师

从业界老师那儿获取知识意味着从源头萃取最先进的愿景与方式。相对比传统硕士课程,Raffles Milano的硕士课程将更侧重于将实践知识直接带入课堂:十位业界顶尖的设计师将在十个月的期间内轮流为学生们上课。每位设计师将与学生共处一个月。其中8个月是每月四周,另外两个月则是每月三周。每周学生将有两天时间与设计师共处,其中一天是六小时,另一天则是八小时。在每个月末,项目老师会为学生的项目进行评分。在这期间,一些设计师有可能被替换,但是替换教师必属于相同等级的业界领先人物,因此学院的国际师资水平保持不变。

Node
视觉设计工作室
NODE is a Berlin- and Oslo-based design studio founded in 2003 by Anders Hofgaard and Serge Rompza. The studio works collaboratively across various media, focusing on editorial, identity, exhibition and interactive projects, in close relationship with clients, ranging from individuals to mostly cultural institutions. Recent projects include the new website for Office for Metropolitan Architecture (OMA); the identity for HKW Haus der Kulturen der Welt Berlin; the Center for Advanced Visual Studies Special Collection (CAVS) website for MIT Program in Art, Culture and Technology (ACT); and the design for the Lithuanian pavilion at La Biennale di Venezia.
Base
视觉设计工作室
“We believe brands are like people: they will stand out through their unique personalities and attitudes.” Base is a leading international branding firm led by creatives based in New York, Brussels and Geneva. Base's work lives at the intersection of business and culture, with a client roster that includes renowned cultural institutions, corporations, fashion houses, media companies, colleges, celebrities, cities and many more.
Hort
视觉设计工作室
Hort emerged from the Frankfurt techno scene in 1994, originally founded by Eike König as "Eikes grafischer Hort". The studio moved to Berlin in 2007 and has been growing as a group ever since. Hort does art direction, branding, creative consultancy, editorial design, graphic design, illustration, lectures and workshops. Hort works with institutions such as Arte, Bauhaus Dessau, Bergen Assembly, Mousonturm, Frankfurter Positionen and Tanzplattform Deutschland, as well as brands like Adobe, IBM, Microsoft, Nike, The New York Times and Universal Music. People working at Hort are Anne Büttner, Eike König, Elizabeth Legate, Tim Rehm, Tim Schmitt, Tim Sürken and Alan Woo, together with other freelancers and interns.
G Design Studio
视觉设计工作室
G Design was established in Athens by the designers Michalis Georgiou and Dimitris Stefanidis to work in a fieldthat encompasses a host of disciplines, from brand identity and packaging to strategic design and digital experience. The studio perceives every project as an opportunity for everybody involved in the creative process to be enriched with learning. The impression made by their design work can be summarised as the concepts of clarity, authenticity and emotive resonance. In the vision adopted by the G Design Studio, the same degree of importance is attributed to new technologies and practical skills. The aim is to produce design that is rich with meaning, capable of sparking our imagination and of producing lasting effects. Michalis Georgiou holds a diploma from the London College of Printing and is Graphic Design Pathway Leader at the Vakalo College of Art and Design, where he has lectured for more than twenty years. Dimitris Stefanidis was educated in London, Athens and the Pratt Institute in New York. He has worked with Pentagram New York and FutureBrand in London and currently lectures in Branding at the Vakalo College.
Studio FM Milano
视觉设计工作室
The Studio FM Milano was founded in 1996 by Barbara Forni and Sergio Menichelli, who were joined by Cristiano Bottino in 2000. The office specialises in graphic design, with a special focus on art direction, co-ordinated image, publishing graphics, exhibition design, signage and web design, working for both commercial clients in fashion, design, architecture, industry, the service sector and culture, and in partnership with public-sector institutions. The office has received important acknowledgements for its work, including an Honourable Mention at the ADI Compasso d’Oro in 2001 and the European Design Awards, which it won every year from 2008 to 2015. Among its clients are such names as Brioni, Bticino, Cassina, Coop Italia, the City of Milan, the City of Rome, Electrolux, Ermenegildo Zegna, Expo Milano 2015, Expo Zaragoza, Fantini Rubinetterie, the Massimo De Carlo Gallery, Gianfranco Ferré, Hachette Rusconi Editori, MIT Massachusetts Institute of Technology, MUDEC Milan Museum of Cultures, the Cinisello Balsamo Museum of Contemporary Photography, NDIA Doha New International Airport, Poltrona Frau, Saipem and Tecno.
Landor
视觉设计工作室
Landor was established in 1941 by Walter Landor, who in 1964 transferred the main office on board the ferryboat Klamath in San Francisco Bay, where it soon became a magnet for creativity, attracting visits from people like Andy Warhol, Tom Wolfe, Issey Miyake and Marshall McLuhan. At that time, the agency pioneered many of the research approaches, solutions and methods that have now become standard for branding. Landor is now an agency with 29 offices in 21 countries worldwide that work to partner with top global brands, including Aeroflot, Bayer, BBC, BMP, BP, Citroën, Danone, Etihad Airways, the International Hotels Group, Procter & Gamble, the Russian Copper Company and the Tata Group. The agency offers a wide range of services, from strategy, positioning, corporate identity and brand architecture to prototyping, naming, verbal identity, environments, experiences and engagement, interactive and media design. Landor is part of the Young & Rubicam Group, which belongs to the holding company WPP, the world’s largest marketing and communication concern.
Leftloft
视觉设计工作室
Founded in Milan in 1997 by Andrea Bacaloni, Francesco Cavalli, Bruno Genovese and David Pasquali, Leftloft is an independent design office where ideas, people and skills are encouraged to flow together and merge to develop a broader vision of design, of culture and of communication. In 2009, Leftloft also opened an office in New York. The office operates with a design team in which each individual is specialised in several fields, from branding to web design. Leftloft has put its name to many projects in Italy and across the world, partnering with some of the most important private-sector businesses and public-sector institutions in Italy and elsewhere, such as the Inter football club, Mondadori, the Milan Triennale, dOCUMENTA (3), Cassina, Colmar, Pirelli Hangar-Bicocca, subito.it, the Istanbul Biennale, RCS Corriere della Sera, the Feltrinelli Foundation, Sinistra Italiana, the Castle of Rivoli, Expo 2015, the Venice Biennale, the European Union, GS1 Italy, Loescher and Slowear. The structure also include Luft, a think tank established to develop creative thinking and collaborative production, which operates primarily in the fields of identity, research, concept, strategy, art direction and narration.
Pentagram
视觉设计工作室
Pentagram was founded in 1972 in Needham Road, London, by a group of friends – Alan Fletcher, Theo Crosby, Colin Forbes, Kenneth Grange and Mervyn Kurlansky – and is now one of the world’s largest independent graphic design consultancies, led by the 21 partners, all of whom are leaders in their individual fields. With offices in London, New York, San Francisco, Berlin and Austin, Pentagram can design anything: architecture, interiors, products, identities, advertising, publications, posters, books, infographics, exhibitions, websites, and digital installations. Each client works directly with one or more of the partners, in an organisation that reflects the office’s conviction that great design cannot happen without passion, intelligence, and personal commitment, which is demonstrated by a portfolio of work that spans five decades. In 1999, Pentagram was included in the Thames and Hudson Dictionary of Graphic Design and Designers of the Twentieth Century.
Lava
视觉设计工作室
For over 25 years, Lava has been exploring the boundaries of the creative field, driven by a unique approach to communication concept development. With their Lava Lab, they challenge clients - and themselves - to experiment and research new insights and new opportunities in design, storytelling and technology. Lava has offices in Amsterdam and Beijing.
Raffinerie
视觉设计工作室
With a slogan that reads “Design that counts”, Raffinerie was founded in Zürich in 2000 and is led by three creative directors: Reto Ehrbar, Christian Hass and Nenad Kovačić. The task they have given themselves is to “create smart design solutions for organisations, firms, start-ups and everyone else”, providing a comprehensive package of support and consultancy services related to graphic design that range from art direction and corporate design to publication design and illustration, based on a mindset that goes “from print to web, or wherever our ideas might take us”. Raffinerie now employs an in-house team of 15 designers, who follow every project with curiosity and dedication, from the general outline idea to the tiniest detail. In 2016, the office won a double award at the tenth edition of the European Design Awards held in Vienna: Agency of the Year and Best of Show. This was the first time in the history of the EDA that one office has come away with the two leading awards, while also winning the Best of Show for the second time.

方法/理论老师

一些理论知识和方法需要时间的积累,因此便有了理论老师的需求,为学生进行量身定制的知识辅导,因为基础理论终会有其用武之地。
出于这个原因,学生们将在十个月内与理论老师共度200个小时的课程,而这些课程将被分散在十个月内。在这期间,一些老师有可能被替换,但是替换教师必属于相同等级的业界领先人物,因此学院的国际师资水平保持不变。

Mirko Rizzi
概念设计师
Convinced that style is a global cultural practice, averse to pigeon-holing, Mirko Rizzi shifts easily between roles. If the mix of languages is the essence of the contemporary scenario, Rizzi's daily practice is a practical application of the assumption. Mirko Rizzi turns concepts into esthetic, using the latter as communication tools. He handles the immaterial making it consistent. Dryness, concentration, passion and involvement are the key to his language. Rizzi's work speaks of borderless creativity, authenticity and radicalism, without rhetoric. All power goes to the imagination because reality is a product of fantasy. Mirko Rizzi directs campaigns, curates spaces and generally invents. He is the lens-man behind the Marsèll advertising campaigns, starring not-yet-known artists, and programs the activities of Marsèlleria Permanent Exhibition, the multi-disciplinary platform he created in 2009. He is also the mind behind Gabbianacci, the ever-changing gallery-shop opened in 2011 on via Cadore. If you want to define him, he is a concept designer. With no pomp and circumstances.
Gabriele Donini
设计师
Gabriele Donini (1989), designer, since 2017 is founder and partner at Giga Design Studio.
He serves as Design Director with a focus on user experience, branding and product design. Before, he was designing for Leftloft where he worked, among other clients, for Cassina, Triennale di Milano, Istanbul Biennial, Colmar, Subito and F.C. Internazionale. He created Superinternet and is also co-founder of Raumplan, assistant professor at Politecnico di Milano and visiting professor in other design schools.
He studied at Politecnico di Milano, UMPRUM (Academy of Arts, Architecture and Design in Prague) and CFP Bauer. He’s living and working in Milan.
Simone Oltolina
首席执行官兼战略总监
Born in 1980, Simone spent the first half of his career working in client-side roles. He later went "the way of the Ronin", founding a Swiss-based boutique consultancy named "Merchants of Ideas" and a Japan-centric menswear accessories brand called AH, OKAY!. He further moonlights as Head of Strategy for Early Morning, a Milan-based communication studio. His expertise encompasses both the more operational side and the deeper recesses of the marketing practice: innovation and "concepting", research, creative direction, strategic planning, media. He has a penchant for the "edgier" side of things, be it in Fashion, Visual Culture or Marketing Thinking.
Marco Cendron
创意总监
Maki Gherzi
总监
Born in 1972 in Monfalcone, he studied architecture in Genoa, where he began to collaborate as a sound engineer and light designer on film sets. Once in Milan, he dealt with video art and then, together with Stefano Boeri, he founded Multiplicity, a multidisciplinary collective merging visual art experience and urban design. He collaborated with Mercurio, a production studio in Milan, working as filmmaker for several ads. The following are among his most recent productions: FCA, BPER, Yamaha, Ramazzotti, GDF Suez, ENI, Indesit, Vodafone, Feltrinelli and Morellato. He is mainly known for working on music videos. In 2004, he directed music clips for Jovanotti, Tiziano Ferro, Rezophobic, Piero Pelù, Zucchero, velvet, Negramaro, Gemelli Diversi, Nek, Subsonica, Planet Funk, Motel Connection. In 2006, he was awarded the Premio Video Clip Italiano thanks to Incantevole by Subsonica. In 2003, he won Premio Solinas for the best subject in the feature film Una buona ragione.
Corrado Musmeci
打印专家
Born in 1982, Corrado Musmeci graduated in Business Economics with a specialisation in Corporate Organisation, then worked on commercial and communication management with Fontegrafica, the family firm established by his father, of which he is now sole administrator. Fontegrafica has carved itself a distinctive niche on the printing scene and is now considered to be an international benchmark for typographic research and high-quality production. It has achieved this by accumulating specific experience in executing projects for the luxury, fashion and design sectors. Corrado Musmeci is very active in professional printing circles: he is a member of the Board of Directors of the ITS Rizzoli Institute and Vice-President of the Milan Industrial Graphics Union and has lectured in university Masters courses in Milan. He never passes up an opportunity to support and promote the culture of printed communication, partnering with institutions, schools, influencers and brands.
Andrea Braccaloni
平面设计师
Andrea Braccaloni studied at the Milan Polytechnic Faculty of Architecture, where he also met his future partners. In 1997, with Francesco Cavalli, Bruno Genovese and David Pasquali, he founded the Leftloft design and communication agency, in which he works as design director, type designer and expert in communication strategy and analysis. The more significant projects he has worked on closely include designing the proprietary typeface for the newspaper Corriere della Sera, the signage and typography for Milan’s San Siro stadium, rebranding Moleskine, rebranding Oscar Mondadori and subito.it, art direction and communication for the Inter FC football club and various publishing products, such as the daily sports newspaper Dieci, the newspaper Manifesto and the magazines Panorama First, ICON, Focus and Sette del Corriere della Sera. He is a professional member of Aiap, the BEDA Register, ATypl and TDC. Since 2001, in addition to his professional work he has also been teaching at Milan Polytechnic, the CFP Bauer and the IED in Milan.
Luca Barcellona
设计师 / 书法家
A graphic designer and calligrapher, Luca Barcellona uses lettering as the main component of his creations, whose aim is to induce the manual dimension of an art as age-old as handwriting to cohabit with the languages and tools available in the digital age. In 2003, he teamed up with Rae Martini and Marco Klefisch to found the collective Rebel Ink. In 2009, he worked with the calligrapher Klaus Peter Schaffel for the National Museum in Zurich to create a faithful reproduction of a large-scale globe whose original dated back to 1569, practising his calligraphy with original materials (goose quills and natural inks). The brands that have commissioned lettering from him include Carhartt, Nike, Mondadori, Zoo York, Dolce & Gabbana, Sony BMG, Seat, Volvo, Universal and Eni. He teaches calligraphy at the Italian Calligraphy Association and holds workshops in several European cities. In 2010, he produced his own clothing line, the Luca Barcellona Gold Series. More recently, he brought out his first monographic book, Take Your Pleasure Seriously, with the publisher Lazy Dog Press, where he is also a partner.
Francesco Dondina
平面设计师
Born in Milan in 1961, at the age of twenty-five Francesco Dondina established Dondina Associates to work in the fields of brand identity and communication design, focusing primarily on its applications to the areas of fashion, design, art and culture. His studio’s more important clients have included Giorgio Armani, Krizia, Valentino, Ferragamo, L’Oréal Paris, Cassina, the City of Milan, the MoMA, Feltrinelli and MUBA, the Milan Children’s Museum. He designed the images for the exhibitions of Bramantino in the Sforza Castle and of Bernardino Luini in the Royal Palace, both in Milan. With Marco Zanuso Jr. and Giuseppe Rabonim he designed the ticket offices for Expo Milano 2015. From 2010 to 2012, Dondina Associates also had a base in New York, since in that period he partnered with the Asia Society Museum and the American Ballet Theatre. In 2009, he published a book of an interview with Bob Noorda, Una vita nel segno della grafica. In 2015, he devised the Graphic Design Lectures cycle of events held at the Sforza Castle and, in 2016, he curated SIGNS, an exhibition about contemporary Italian graphic design held in the Base location in Milan. He has taught at the Cfp Bauer and Milan Polytechnic for many years.

公司和品牌

经过近三十年的发展,Raffles Group与多家知名企业和品牌建立了合作关系,邀请他们合作参与学校的三年制和硕士课程。学院与这些享有盛名的商业伙伴建立起的深度合作关系有效促进了学界和商界之间的沟通。

阿迪达斯,爱格纳,铂傲,宝诗龙,兄弟,宝格丽,博柏利,C&A,卡地亚,香奈儿,珂洛艾伊,新加坡设计行业总商会,迪赛,迪奥,杜嘉班纳,登喜路,Elle,芬迪, 富士,新加坡家具设计奖,阿玛尼,H&M,亨士,爱马仕,Hogan, 惠普,汇丰集团,宜家,洲际酒店集团,科勒,李尔公司,乐高,香港利丰集团,欧莱雅,路易威登,LVMH,Mahogany,Max Mara,新传媒,麦德龙,Michael Kors,微软,立邦涂料,诺基亚,乌节路商业协会,百事可乐,飞利浦,普拉达,彪马,拉夫劳伦,Redworks,历峰集团,劳力士,盛世长城,巴黎圣罗兰,三星,资生堂,西门子,新加坡家具产业协会,新加坡珠宝协会,索尼影视,渣打银行,Textile & Fash-ion Federation,蒂凡尼,华伦天奴,范思哲,Y&R,圣罗兰

周一会谈

在每个周一晚上6点30分,Raffles Milano会邀请一位设计界的风云人物来学校参加会谈。学生们可以趁此机会与专业人士进行沟通和切磋,听他们讲述自身的经历从而受到启发。这是一个不可多得的机会,与我们的专业课程相辅相成。以下是明年的会谈安排。

入学申请

学生可通过邮件发送入学申请表格(该表格可在学校官方网站下载)来申请入学,或者直接电话联系学校秘书处。学校在收到申请人的所有材料以及自荐信后,会设定一个与教科主任或校长(如有需要)面试的日期。如申请人被认定符合申请条件,他将收到一封正式的入学通知书,到时学生亦可选择接受或拒绝。

申请入学材料:
– 简历
– 艺术和/或专业作品集
– 自荐信
– 学校成绩单
– 课程或研讨会证书
– 英语水平证书
– 意大利或欧盟或欧洲贸易自由联盟区的公民需提供身份证或护照
– 100欧元申请费的付款收据

考生还可以将申请材料发送到电子邮箱:master@rm-modaedesign.it
如需了解更多信息,请填写“信息表”。

费用

如果在7月20号之前进行注册,可享受2000欧的折扣。

学生可在收到学校的官方录取通知书后进行报名注册。所有符合录取条件的学生在正式注册时需支付注册费,年度学费则需在课程开始前交付。
学生可以选择一次性付清年度学费,也可以在付完注册费和第一期学费后把剩余的学费另分两期支付:第二期学费必须在第一学期开始前支付,第三期学费必须在第二学期开始前支付。国际学生只有一个选项:需在支付注册费时同时一次性交清年度学费。

欧盟和欧洲贸易自由联盟区的学生
注册费:3.000欧
年度学费:12.000欧
非欧盟和欧洲贸易自由联盟区的学生
注册费:3.000欧
年度学费:16.000欧
申请费用
想申请入读硕士学位的考生需支付100欧元的申请费。

奖学金

RM每年都会为学生准备多个国际奖学金名额,让更多的意大利和国际人才可以入读硕士课程。奖学金的具体名额会分别在11月份和2月份的硕士课程开始之前,至少提前6个月的时间被公布在学校的官网上面。

咨询信息
申请入学